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Digital Archives - Page 5 of 27 - ExchangeWire.com

Digital

IAB Europe Unveils First-Ever Mapping of Greenhouse Gas Estimation Solutions in Digital Advertising

Today (March 26th, 2024), IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, has published…

1 year ago

The Rise of Retail Media Networks

Retail media networks represent a significant evolution in the rapidly growing field of ad-supported digital media channels. What are some…

1 year ago

Quantcast Reveals Oscars Digital Engagement Suggests Success for Female Leads

Female-fronted movies are proving most popular in the UK ahead of The Oscars this weekend, according to data released today…

1 year ago

Piwik PRO Aims for Even Better Product Development with a New CPO & CTO

Digital analytics and data activation vendor Piwik PRO aims to further enhance its growth trajectory by extending top management for…

1 year ago

The Rise of the Curation House

Scott Messer, founder of Messer Media, delves into the pivotal role of Curation Houses in digital advertising, explaining how curation…

1 year ago

Global Sustaintech Platform IMPACT+ Hires Former Spirable Sales Manager Sam Frost

IMPACT+, a global pioneer in helping advertisers reduce the environmental impact of their digital ad campaigns, today (February 13th, 2024)…

1 year ago

Dentsu Partners with The GoodNet to Launch Ethical Media Index

Dentsu has partnered with The GoodNet – the ethical intelligence company – to launch a new Ethical Media Index (EMI)…

1 year ago

Six Nations Rugby & SmartFrame Agree Photography & Image-Streaming Partnership

SmartFrame Technologies, a leading UK-based tech provider that is redefining the digital image standard, has today (February 1st, 2024) announced…

1 year ago

Metric-ulous Madness: Can Measuring Everything in Digital Advertising Hold Back Business Growth?

Today's digital marketer has more tools available to measure advertising campaigns than ever before. But ultimately, what should matter most…

1 year ago

El proveedor de soluciones SaaS outstream AdPlayer.Pro informa los resultados del cuarto trimestre de 2023

AdPlayer.Pro, un proveedor global de soluciones de publicidad en vídeo outstream, ha informado los resultados del cuarto trimestre de 2023…

1 year ago