Channel 4 has selected leading ad tech provider, mediarithmics as their advanced data platform partner to hone their campaign targeting…
Market forecasts for 2020 show that digital advertising could decline by -5.5%. All other media expected to experience -21.3% decline…
In today's ExchangeWire news digest: the US government announces that it will investigate digital taxes imposed by other countries; The…
In today's ExchangeWire news digest: Google Australia MD Mel Silva hits back at 'inaccurate' News revenue figures; the German Federal…
In today's ExchangeWire news digest: Instagram launches House of Instagram in Australia to encourage brands to advertise on its platform;…
In today's ExchangeWire news digest: Conde Nast launches a new data offering to help advertisers target their key audiences; SoftBank…
Video discovery company Primis has announced an upgrade in their monetisation, now giving publishers an Out of the Box RTB…
Sojern, a leading provider of digital travel marketing solutions, today (13th May) launched a new interactive dashboard providing real-time COVID-19…
In today's ExchangeWire news digest: ECI analysis finds media inflation will recover more quickly in APAC than in any other…
Today (5 May 2020) Verve Group is formed, unifying recent Media and Games Invest acquisitions; Verve, the location-based mobile marketing…