PRISA Media, the world's leading Spanish-language media company, has partnered with the leading data collaboration platform, LiveRamp to integrate its…
On today's MadTech Sketch, Ciaran O'Kane maps out the concept of the No Data Zone, or NDZ, and what it…
In the latest MadTech Sketch, Ciaran O’Kane looks at the implications of the latest privacy rulings in the EU, and…
Sojern, the leading digital marketing platform built for travel, and PUSHTech™, a CRM, marketing automation, sales, and support platform, have…
In this exclusive Q&A, Sandy Ghuman, managing director at Silverbullet, discusses how publishers and buyers are adapting to first-party data,…
In our latest Sketch, Ciaran O'Kane looks at data clean rooms, and draws out the six key areas of ad…
Following ATS Singapore 2022, ExchangeWire speaks to Sigma Software Group's Olha Paramonova (vice president, AdTech) and Katherine Tuluzova (executive vice…
AdsWizz Inc, the global leader in digital audio and podcast technology solutions, has announced its success in helping Mustard.co.uk, the…
Permutive, an audience infrastructure for the responsible web, today (October 6th, 2022) announced a partnership with PubMatic, an independent technology…
Following ATS Singapore 2022, Narayan Murthy Ivaturi, director, sales, Southeast Asia, InMobi, details the rise of contextual targeting and outlines…