In this feature, Rob McLaughlin, founder of AUDIENCES, discusses the importance of interoperability when harnessing first-party data. Advertisers are finding…
AUDIENCES, the industry’s answer to data privacy and security first-party data activation, swoops to win a global contract to support…
With ATS London a few weeks away, we’re delighted to announce two new headline speakers: Jeff Green and Andrew Casale.…
In this interview, Rob McLaughlin, founder and CEO of AUDIENCES takes a look at the competitive advantage first-party data can…
How do agencies maintain an effective balance between creativity and data-driven strategies? We hear from Emily Hart, digital director at…
En un entorno digital que evoluciona rápidamente hacia una era sin cookies de terceros, PRISA Media se posiciona a la…
Captify Australia, the leading search intelligence platform for the open web, and Samba TV, the leading provider of TV technology…
Retail media networks represent a significant evolution in the rapidly growing field of ad-supported digital media channels. What are some…
As we move into 2024, the question persists – how can advertisers balance privacy and personalisation within the data conundrum? The…
Ad tech curation represents an evolution in digital marketing, where the precision of technology intersects with the art of advertising…