On today’s news digest: Cadent to Acquire AdTheorent; Microsoft to Separate Teams and Office Amid Antitrust Scrutiny; Google to Destroy…
How do agencies maintain an effective balance between creativity and data-driven strategies? We hear from Emily Hart, digital director at…
En un entorno digital que evoluciona rápidamente hacia una era sin cookies de terceros, PRISA Media se posiciona a la…
Captify Australia, the leading search intelligence platform for the open web, and Samba TV, the leading provider of TV technology…
Retail media networks represent a significant evolution in the rapidly growing field of ad-supported digital media channels. What are some…
Digital analytics and activation vendor Piwik PRO aims to support SMEs in getting the most out of their marketing and…
Female-fronted movies are proving most popular in the UK ahead of The Oscars this weekend, according to data released today…
On today’s ExchangeWire digest: Google & TikTok Implement Changes to Comply With Digital Markets Act; Temasek in Discussions to Invest…
Blis, the integrated ad planning, buying, and measurement platform, launched its new study revealing that nearly 75 million Americans are…
Are we witnessing the golden age of programmatic advertising in MENA? Programmatic’s foray into the Middle East and North Africa…