ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: UK Q1…
Why is engaging with customers through digital marketing comparable to online dating? Writing exclusively for ExchangeWire, Tom Byrne, SVP agency services,…
Today, using location data as part of ad campaigns is the norm for most retailers – and for good reason.…
TWG Tea is looking to build out an omnichannel e-commerce site with the aim to offer free shipping across all…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: OpenRTB 3.0…
Ask any publisher and they’ll tell you ad nauseum just how valuable Facebook has been for third-party distribution over the…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: On Trend…
Following Flashtalking's recent acquisition of Spongecell, ExchangeWire speaks with John Nardone, CEO, Flashtalking, about why creative needs to be a…
Publishers that assumed they closed on a great sale might find out otherwise if they had used advanced analytics to…
Traditional retail has been on a dismal track in Singapore, with stores closing and global brands leaving the market, but…