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Data Archives - Page 28 of 175 - ExchangeWire.com

Data

Silverbullet Transforms Heineken Brazil’s First-Party Data Strategy to Unlock Millions of Consumer Records

Silverbullet, today (23rd May) announces the successful year-one results it has delivered for the leading pub, cider, and beer company,…

3 years ago

US Implores Social Media Giants to Archive Footage of Ukraine War; Google Sued for Use of NHS Data

In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In…

3 years ago

DoubleVerify Global Insights Report: Ad Dollars Move to CTV & Fraud Schemes Spike 70% Globally

DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, today (May 18th 2022) released its 2022…

3 years ago

Why User Consent and First-Party Data are Vital to the Future of Advertising

Following her appearance at ATS Madrid, Permutive's Julie Vuibert discusses why user consent and first-party data will be integral to…

3 years ago

Google Faces Legal Action for Use of NHS Data; Microsoft Fights for Talent by Boosting Pay

In today's ExchangeWire news digest: Google faces legal action for using NHS data without patients' consent; Microsoft boosts employee compensation…

3 years ago

Newly Released Data Privacy Barometer Helps Companies Understand & Act on Global Privacy Regulations

Didomi, leading provider of consent and preference management software for SMB and Enterprise companies, has released a free tool to…

3 years ago

Redefining Context with Location Intelligence: Q&A with Alvaro del Castillo, Taptap

Ahead of ATS Madrid 2022, Alvaro del Castillo, Founder and CEO of Taptap, explains location intelligence, how marketers can benefit from…

3 years ago

(First-) Party Like It’s 1999

Ahead of ATS Madrid 2022, Airey Baringer, senior director, product management, privacy at TripleLift, outlines how, much like IT versus…

3 years ago

Demand for High-Quality Data Continues to Increase Year-Over-Year in EMEA, Finds Lotame

Lotame, the only flexible data solutions provider to future-proof connectivity and drive performance across all screens, today (4th May) reported…

3 years ago

EU Accuses Apple of Cutting Out Competition; Spanish Prime Minister Targeted by Pegasus Spyware

In today's ExchangeWire news digest; the European Commission has accused Apple of stifling competitors of Apple Pay; Spain's prime minister…

3 years ago