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Data Archives - Page 163 of 175 - ExchangeWire.com

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Joel Christie Discusses The BSkyB Exchange Strategy, Attribution Modelling And Managing Bid Inflation While Working With Multiple Exchange Traders

Joel Christie is the Senior Marketing Manager at BSkyB. Here he discusses exchange-buying strategy from the perspective of one of…

14 years ago

Dutch Politicians Vote To Implement Opt-In For All Third Party Cookie Tracking, As Digital Media Companies Consider Their Next Move

The nightmare scenario of an opt-in/opt-out patchwork in Europe seems to be coming to fruition. After the sensible approach from…

14 years ago

ATS Singapore Speakers And Agenda Confirmed; Data-Driven Analysis Coming To Singapore

It is ExchangeWire's first foray into the APAC market - and we are looking forward to fostering some serious debate…

14 years ago

Nick Stringer Discusses The Implications Of The New Directive, The Self-Regulatory Approach, And The Setting Up Of An IASH-Styled Group To Police European Compliance

Nick Stringer is the Director of Regulatory Affairs at the IAB. Here Stringer discusses the implications of the new directive,…

14 years ago

Sam Barnett Discusses The ADPAD, The European Directive, And The Teracent Threat In The New Look Google Buy-Side Stack

Sam Barnett is CEO of Struq, a behavioural retargeting specialist based out of London. Here Barnett dsicusses the ADPAD, the…

14 years ago

The Directive Day Press Round Up; And Why Our Industry Needs To Own The Privacy Debate

It's directive day +1, and the world has yet to come to an end. The cookie rapture has not taken…

14 years ago

ExchangeWire At The Ad Trader Conference; Let's Talk German Ad Trading, People

Germany is the biggest display market in Europe - one billion euro plus, and growing faster than the UK and…

14 years ago