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Data Archives - Page 146 of 175 - ExchangeWire.com

Data

'Data on the Continent', by Catherine Hallam, Intl Product Manager, Data, Research & ROI, Videology

It’s a fact of life that data on the continent doesn’t come in the same convenient packets that it does…

13 years ago

'Why is it Important to Have a 360 Customer View?', by Dan Robinson, Attribution Manager, Havas Media

Most businesses now have a fairly good understanding of what their online media is doing to drive leads to their…

13 years ago

Chinese Online Advertising Market Grows 46.8% In 2012; Market Now Worth Over 75 Billion Yuan

China online advertising revenue reached 75.31 billion Yuan in 2012 and entered into a period of steady growth. According to…

13 years ago

Gaining Control: Advice for Advertisers from MD Europe at AudienceScience, Mark Connolly

Mark Connolly is the newly appointed European Managing Director at AudienceScience. Here Mark talks about the issues and challenges currently…

13 years ago

Is India the Sleeping Ad Tech Giant?

Much is spoken and written about the growing economic strengths of the BRIC markets, it is one reason why ExchangeWire…

13 years ago

The Rise Of The Ad Tech App EcoSystem Series: Adacado Gives Some Insight On Its DCO App For Traders

In the final installment on the rise of the ad tech app ecosystem, ExchangeWire speaks to Adacado, a solution provider…

13 years ago

Mining The Data: Air New Zealand's Chris Allison Discusses How Its Partnership With Tagman Is Unlocking Value Of Display

Chris Allison is Online Sales Manager at ANZ. Here he discusses the company's relationship with Tagman, and how data insight…

13 years ago

Chetan Kulkarni, Co-founder & CEO, Vizury Interactive, Discusses Their ‘Glogal’ Strategy & the Value of Personalised Targeting

Established in 2008, Vizury is a privately-held CRM company headquartered in Bangalore, India with operations in China, Australia, South East…

13 years ago

Arun Kumar, President of MAP G14, Discusses Their APAC Expansion & Why Local Partners Are Important

Mediabrands Audience Platform (MAP) is expanding multidirectionally in the APAC region into China, India, Japan, Australia and Southeast Asia. Here…

13 years ago

Jordan Khoo, Regional VP APAC, MediaMind, Discusses the State of Evolution in Southeast Asia

The rate of growth in Southeast Asia at the moment is some of the strongest in APAC. ExchangeWire caught up…

13 years ago