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Data Archives - Page 144 of 175 - ExchangeWire.com

Data

WireColumn: Data Privacy – the Industry Still Has its Head in the Sand

Stuart Colman is Managing Director, EMEA at Maxifier. What an incredible decade it’s been for Big Data. Back in 2003,…

12 years ago

‘The Data Trends That Will Drive Globalised Media’, by Barnaby Chapman, Product Director Europe, Mediaocean

What’s the biggest hurdle that global media management faces in the coming years? One good candidate is data and how…

12 years ago

Mozilla vs IAB: The Unseemly Spat That is Masquing a Looming Crisis For the Industry

We witnessed a "gloves off" interview from Randal Rothenberg, IAB CEO, over on Adexchanger this week. He took aim at…

12 years ago

‘The Risks & Rewards of SaaS Technology’, by Marcus Law, Marketing Manager SLI Systems

Early hype, followed by disillusionment, was a familiar pattern for the software applications market, particularly the software as a service…

12 years ago

'Nielsen's OCR & comScore’s VCE Drive Spend From TV', by Catherine Hallam, International Product Manager, Videology Group

The arrival of Nielsen Online Campaign Ratings (OCR) and comScore’s Validated Campaign Essentials (VCE) will change the way advertisers and…

12 years ago

'Every Brand Will Soon Need a DMP', by Robin Davies, UK Country Manager, Mediaplex

Data, and how to manage it, has become this year’s hottest topic. The concept of companies, or organisations, crunching data…

12 years ago

'The Path to Compliance: Navigating General Data Protection Regulation', by Damian Scragg, MD EMEA, Evidon

“17 years ago, less than 1% of Europeans used the internet,” noted EU Justice Commission Vice President Viviane Reding. “Today,…

12 years ago

Creating More Value: Shifting Agency Focus to Tech & Data

As traditional agencies look to beef up their data and technology offering, it's clear that a big shift is happening…

12 years ago

The IPinYou Global Algo Contest & The Democratisation Of Data

IPinYou, the market leading ad tech company in China, recently announced the launch of its bidding algorithm competition. Having invested…

12 years ago

Mikko Kotila, Founder & CEO, STATSIT Discusses the Evolution of Their Proposition & Regional Differences in APAC

Mikko Kotila, Founder & CEO, STATSIT Discusses the Evolution of Their Proposition & Regional Differences in APAC. Can you give…

12 years ago