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Data Archives - Page 111 of 175 - ExchangeWire.com

Data

Facebook Latin American VP Arrested

This week, the digital market in Latin America was marked by the arrest of Diego Dzodan, VP LATAM, Facebook, for…

9 years ago

Why Marketers Need to Be More NASA

As data volumes have increased exponentially in recent years, the ability to sift through and identify the important insights has…

10 years ago

Glow Merges with ADTZ; Inneractive Snapped Up by RNTS

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: London-based Glow…

10 years ago

The Mark of Intelligent Retailing is Customer Understanding Through Data

Dr Marc Hobell (pictured below), director, Pitney Bowes Software explains the importance of data and technology in retail to ensure…

10 years ago

Focus on Click-Based Metrics Driving Ad Fraud in Asia

Digital ad fraud continues to be a global problem, with brands increasingly concerned about bot clicks and the accuracy of…

10 years ago

Now & Next: Programmatic Out-of-Home

Now & Next is a feature written by the ExchangeWire Research team. Every three weeks, we review the latest research,…

10 years ago

That Emoji Ad Network: The Global Scale of Emotional Targeting

On Monday (19 February), Ciaran O’Kane, CEO, ExchangeWire published a piece as a precursor to the biggest mobile event of…

10 years ago

Native Advertising to Grow 156% until 2020; Customer Data Will Drive Sales in Future

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…

10 years ago

Driving Creativity in the Age of the Math Men

The discussion rages on about whether data and creativity can harmoniously co-exist in the new era of digital advertising. If…

10 years ago