Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the omnichannel campaign activation platform, announced…
In the heart of central London's One Marylebone venue, the seventh annual Wires Awards ceremony celebrated the pinnacle of achievement…
Ad tech curation represents an evolution in digital marketing, where the precision of technology intersects with the art of advertising…
Zeotap Data, a leading provider of fully-consented, people-based data solutions, is proud to introduce Validated Demos, the key to delivering reach…
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, announced a groundbreaking data collaboration with Experian,…
Beginning in early 2024, Chrome cookie shutdown presents a major shift in the digital landscape, as advertisers have long relied…
By incorporating the principles of data invitation, security, dialogue, and value proposition, advertisers can not only comply with stringent regulations…
In today's ExchangeWire news digest: Google Ads opens access to its new Demand Gen tool; California's governor signs the Delete…
Yahoo Advertising today (October 13th, 2023) announced a new integration with Twilio Segment customer data platform (CDP) to drive greater…
Zeotap Data, a leading provider of fully-consented, people-based data solutions, announces the launch of 'Zeotap Tribes', a collection of 12…