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Customer Experience Archives - Page 11 of 12 - ExchangeWire.com

Customer Experience

Personalisation: An Untapped Opportunity for APAC Marketers

Brands such as Amazon have tapped data-driven personalisation to drive effective marketing plans, but this opportunity remains largely untapped by…

7 years ago

The Elephant in the Changing Room: Why Fashion Retailers are Adopting Technology to Slash Discounting & Boost Net Margins

Moss Bros, East, Mothercare, Carpetright, Toys R Us, Maplin, New Look, Poundworld, and House of Fraser – it has been…

7 years ago

HP Balances Data Access with Retail Partners in Bid to Offer Omnichannel UX

Because a significant part of its hardware business is driven by resellers, Hewlett-Packard (HP) may not always have access to…

7 years ago

Weekly Focus: Alibaba & JD.com Attribute Higher Revenue to Offline-Online Push

This week, China's two largest online retail operators have posted higher quarterly revenues and attributed the growth to efforts in…

7 years ago

Walmart Eyes India E-Commerce Potential with Flipkart Acquisition

U.S. supermarket chain Walmart is making a major play for India's e-commerce market, dishing up USD$16bn (£11.82bm) for a 77%…

7 years ago

Retargeting Must Advance to Help APAC Marketers Retain In-App Users

With Asia-Pacific consumers spending more time on their mobile devices, retargeting tools for in-app marketing need to improve and help…

7 years ago

How Retailers Can Activate Tomorrow’s AI Marketing Technology – Today

In this piece, Grant Coleman, VP and market director, Emarsys UK, tells RetailTechNews how, today, customers enjoy more purchasing options and…

7 years ago

Weekly Focus: Alibaba Trials Blockchain for Supply Chain Transparency

This week, the spotlight is on Alibaba Group's plans to use blockchain to better monitor and manage supply chains, kicking…

7 years ago

The Digital Revolution Is Here – Q&A with One iota

The change digital technology is driving in retail is there for all to see. However, while some retailers are diving…

7 years ago

The Rise of Conversational Marketing: Q&A with iAdvize

Even though more sales are taking place online, shoppers have as many questions to ask as when they went in-store.…

7 years ago