In association with Teads We met Teads’ head of CTV, Dan Black, to hear about the challenges facing advertisers looking…
A new report from Teads, the global media platform, reveals that 21% of UK households have cancelled some of their…
Taptap Digital, a leading area-based omnichannel marketing platform that helps brands reach their ideal customers without the need for cookies,…
On today’s news digest: US Senate Passes TikTok Bill; X to Venture Into CTV; UK Ad Spend Increased 6.1% in…
Yahoo Advertising is launching Yahoo Identity Solutions for connected TV (CTV) environments, including Paramount. The move will see Yahoo ConnectID…
On today’s news digest: Google Blocking Links to News Outlets on Search; Taylor Swift Returns to TikTok; Legal Loophole Could…
On today’s news digest: WPP Partners With Google Cloud; Google Unveils Arm-Based Central Processing Unit; Vevo Introduces Shoppable Ad Formats…
Global ad tech firm Brand Metrics, which helps digital publishers prove the value of their online advertising, today (April 9th,…
FreeWheel, the global technology platform for the television advertising industry, has today (April 8th, 2024) announced a partnership with Lotame,…
Sixty nine per cent of CTV users prefer streaming free, ad supported streaming TV (FAST) content instead of a paid…