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CTV Archives - Page 7 of 41 - ExchangeWire.com

CTV

Pixalate’s Q2 2024 Global Open Programmatic Ad Fraud (IVT) Benchmarks for CTV, Mobile Apps, & Web

Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, released the Q2 2024 Global Ad Fraud and Invalid…

11 months ago

Havas Red Launches in Japan; APAC Travellers’ Spend Surged Fivefold Fuelled by Olympics; The Trade Desk Developing Smart TV OS

Today’s news: Havas Red Launches in Japan; APAC Travellers’ Spend Surged Fivefold Fuelled by Olympics; The Trade Desk Developing Smart…

11 months ago

Can Sports Streaming Knock Out Linear TV?

Linear television has been on the decline for quite some time now. Despite viewers and advertisers alike gradually turning more…

11 months ago

Mindshare & Teads Drive Innovation with King Living’s First CTV Campaign in Singapore

Teads in partnership with Mindshare, announced today (August 21st, 2024) the resounding success of its groundbreaking Connected TV (CTV) campaign…

11 months ago

Hawk, an Azerion Company, Selects Veritonic for Audio Attribution

Veritonic, the industry’s comprehensive audio research and analytics platform, announced today (August 8th, 2024) that Hawk (an Azerion company), a…

12 months ago

Nexxen Expands Vevo’s Programmatic Footprint Through New Partnership

Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), today (August 8th, 2024)…

12 months ago

Azerion Appoints Mark Taylor as New Head of CTV in the UK

Azerion, a leading digital entertainment and media platform, is pleased to announce the appointment of Mark Taylor as its new…

1 year ago

Ad Tech Investment & M&A: It’s Back

After a prolonged snooze, investment and M&A dormancy in ad tech is perhaps finally at an end. After a steady…

1 year ago

Paramount+ Hikes Prices; Major Music Groups File Lawsuit Against AI Music Firms; WeBank Expanding to Hong Kong

On today’s news digest: Paramount+ Hikes Prices; Major Music Groups File Lawsuit Against AI Music Firms; WeBank Expanding to Hong…

1 year ago

Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime

On today’s news digest: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and…

1 year ago