Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/co-authors-plus/php/integrations/amp.php on line 10

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 13

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 14
CTV Archives - Page 6 of 41 - ExchangeWire.com

CTV

Connatix & JW Player Merge to Create the Industry’s Largest Video Technology & Monetisation Platform

JW Player (JWP), the leading video streaming and data insights platform, today (October 9th, 2024) announced it is merging with…

9 months ago

Pixalate Reveals Top 10 Connected TV (CTV) Ad Fraud Types in August 2024

Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and mobile advertising, released the Top…

10 months ago

Prime Video’s Ad Launch: A new era for commercial TV?

In this opinion piece, Harry Packshaw, Head of AV at Havas Media Network, examines whether Prime Video's ad launch is…

10 months ago

Pixalate’s Global Connected TV (CTV) Publisher Trust Index

Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and mobile advertising, released the August…

10 months ago

Nexxen Launches ‘The Pivotal Electorate’ Report, Sharing Key Insights on Hispanic/Latine Voters Ahead of US Election

Nexxen, a global, unified advertising technology platform with deep expertise in video and connected TV (“CTV”), has conducted original research…

10 months ago

Brand Metrics Appoints Alysha Dino to Drive Global CTV Measurement Growth

As Brand Metrics’ CTV (Connected TV) measurement solutions continue to enjoy good traction in the marketplace, the global ad tech…

10 months ago

Origin Beta Trials Commence; Barb Expands Campaign Planning Tool; Pluto TV Partners with French AVOD Platform M6+

Today’s news: Origin Beta Trials Commence; Barb Expands Campaign Planning Tool; Pluto TV Partners with French AVOD Platform M6+  UK…

10 months ago

Major New Study Reveals Key Trends in CTV Ad Engagement in Europe

ShowHeroes Group, a global leader in contextual online video and CTV advertising, and KINESSO, a technology-driven performance marketing agency, have…

10 months ago

How First-Party Data Is a Force for Reach and Scale

In this feature, Rob McLaughlin, founder of AUDIENCES, discusses the importance of interoperability when harnessing first-party data. Advertisers are finding…

10 months ago

Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership; Meta’s Latest EU Compliance Updates

Today’s news: Fubo Launches New CTV Ad Format; Roku Enters UK Retail Media Partnership; Meta’s Latest EU Compliance Updates  Leading…

10 months ago