In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…
GumGum, a global technology and media company specialising in contextual intelligence, today announced their In-Video product, which is the first…
CTV was on the rise long before the COVID-19 pandemic sent subscriber levels skyrocketing and saw advertising spend pour in.…
Captify, the global leader in Search Intelligence, today announced the next evolution of its use of Xandr’s platform, Xandr Curate.…
For the first time, marketers can have 100% confidence in where their video ads are being safely placed thanks to…
PubMatic, Inc. (Nasdaq: PUBM), a sell-side platform that delivers superior outcomes for digital advertising, today announced a global partnership with…
In today's ExchangeWire news digest: DoubleVerify identifies a new CTV ad fraud scheme dubbed "SneakyTerra"; Adwanted Group partners with Mediatel…
Smart, the independent ad tech platform, and White Ops, the global leader in collective protection against sophisticated bot attacks and fraud,…
The BidMind team has prepared a full list of all key updates implemented on their platform since its launch. The…
Connected TV (CTV) and Over-the-Top (OTT) applications represent the future of entertainment. It's expected that by 2022 55 million people…