Verve Group, a global consumer-first advertising suite, today (21 October) announced that chief revenue officer Sameer Sondhi and chief product…
In this exclusive interview ahead of ATS London 2021, ExchangeWire speaks to Aniview CEO Alon Carmel to discuss how publishers…
Smart, the independent ad tech platform, announced a new partnership with Publica, a leading Connected TV (CTV) ad platform, to…
TheViewPoint continues its series of educational webinars, TVP Talks, aimed at helping publishers and advertisers maximise the benefits of CTV…
According to new research from Channel Factory, 53% of consumers said that coronavrius will not impact their purchase decisions -…
Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today (19 October)…
Streaming services continue to bang more nails into the coffin of cable TV, with more than half of UK consumers…
TheViewPoint, a SaaS video ad monetisation platform for CTV/OTT publishers, has launched TVP Next, a dedicated Connected TV ad server.…
In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In…
In today’s ExchangeWire news digest: YouTube have announced they are expanding video action campaigns to CTV; Perion Network have acquired…