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CTV Archives - Page 22 of 41 - ExchangeWire.com

CTV

TVP Talks – Getting to the Right Audience with CTV Advertising

TheViewPoint extends its series of educational webinars, TVP Talks, aimed at helping advertisers and publishers maximise the effectiveness of CTV…

3 years ago

Pubmatic Expands CTV Business in Europe

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, today (17th May 2022) announced new connected…

3 years ago

Contextual Video: What is all the Fuss About?

In this exclusive article written for ExchangeWire, Charlie Pinkney, business development director at Silverbullet and 4D, discusses how sophisticated computer…

3 years ago

ShowHeroes Group: CTV Emerges as Europe’s Leading Video Platform for Ad Attention

A striking 80% of European users prefer CTV, with connected TV generating a significant increase in ad attention and engagement…

3 years ago

The Evolution of Spanish Ad Tech: Interview with Mario Torija, Index Exchange

Coinciding with ATS Madrid 2022, ExchangeWire speaks to Mario Torija, managing director Spain, Index Exchange, to discuss the current state…

3 years ago

Resolving Challenges in CTV: Interview with Erhard Neumann, Spearad

In this exclusive interview with ExchangeWire, Erhard Neumann, MD, Spearad, and head of advanced TV, Unruly, outlines the current state…

3 years ago

Pixalate Introduces Next Generation Patented IPv6-Enabled Ad Fraud Protection API Technology

Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today announced…

3 years ago

Smart to Attend NAB Show 2022 to Discuss the Future of Advanced TV

Smart, the leading independent ad tech platform, will attend the NAB Show on April 23 - 27, 2022, the world’s…

3 years ago

Smartclip Monetises 47 Samurai’s Connected TV Portfolio Across Europe

smartclip, the ad tech unit of RTL Group, partners with 47 Samurai, a global monetisation agency for programmatic OTT content…

3 years ago

Industry Review 2022: Moving Away from Legacy Infrastructure

Our industry is in a state of flux. From regulatory oversight, to increased platform privacy functionality, to the proliferation of…

3 years ago