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CTV Archives - Page 10 of 41 - ExchangeWire.com

CTV

Adelaide Expands Attention Leaderboard to Spotlight CTV’s Top Streaming Platforms

Adelaide, the leader in attention-based media quality measurement, has expanded its Attention Leaderboard to include Connected TV spotlighting the five…

1 year ago

Clinch Unveils Unique CTV Creative Performance Insights

Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the omnichannel campaign activation platform, today…

1 year ago

Samsung Ads Joins ISBA’s Origin as Founding CTV Member

Samsung Ads, the advertising division of Samsung Electronics, today (March 13th, 2024) announces it has joined Origin, the UK cross…

1 year ago

Teads Expands Exclusive Global Partnership with LG Ad Solutions for CTV Native Inventory in APAC

Teads, the global media platform, today (March 13th, 2024) announced an expanded global partnership with LG Ad Solutions, a global…

1 year ago

APAC’s Biggest Programmatic Trends for 2024

In association with StackAdapt In this exclusive article, Berina Colakovic, director of sales APAC, StackAdapt, dives into APAC’s programmatic landscape…

1 year ago

CTV & Retail Media: Examining the Walmart-Vizio Acquisition

CTV and retail media - two of the key pillars for 2024 across the media, marketing, and e-commerce industries. Therefore,…

1 year ago

New Research From DoubleVerify & IAB Europe Cites Content Transparency & Quality as Largest Obstacles to CTV Growth

Amid fast-growing interest and investment in Connected TV (CTV) across the UK and Europe, a new report, The Power and…

1 year ago

Vevo Partners With PubMatic to Expand Programmatic Buying Across its Global CTV Network

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has today (21st February, 2024) announced its…

1 year ago

Nexxen Enhances TV Intelligence Solution with Premium Streaming Data Through Exclusive Agreement with PeerLogix

Nexxen, a global, unified advertising technology platform with deep expertise in video and connected TV (“CTV”), today (February 15th, 2024)…

1 year ago

Nearly a Third of all Retail Shoppers are Influenced by CTV, DOOH and Mobile, According to New Blis Research

New research from Blis, the integrated ad planning, buying and measurement platform, reveals that CTV, DOOH, and mobile ads significantly…

1 year ago