Adform, the leading global independent advertising platform, announced an expanded global partnership with Comscore to provide Adform customers more flexibility…
In this exclusive Q&A, Sandy Ghuman, managing director at Silverbullet, discusses how publishers and buyers are adapting to first-party data,…
In this exclusive Q&A, Heather Lloyd, head of product marketing at Nano Interactive, outlines why attention has come to the…
In the second article in the ExchangeWire 2023 predictions series, privacy and identity takes centre stage. While third-party cookies will…
Seedtag, the leading contextual advertising company, has announced the hiring of Kenneth López Triquell as its new global head of…
ID5, the market-leading identity provider for digital advertising, today released its 2022 State of the Digital Identity Report, which provides…
In this exclusive Q&A, Steve Broadhead, VP sales, Unruly, discusses the key opportunities CTV presents for both marketers and consumers,…
From the establishment of GDPR in Europe in 2016 to the Cambridge Analytica scandal, access and use of data from…
In this exclusive Q&A, Tanya Field, co-founder and CPO of Novatiq, discusses how ad infrastructure is changing as the industry…
Following ATS Singapore 2022, Narayan Murthy Ivaturi, director, sales, Southeast Asia, InMobi, details the rise of contextual targeting and outlines…