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Cookies Archives - Page 30 of 44 - ExchangeWire.com

Cookies

Google’s Cookie Deprecation Under EU Antitrust Scrutiny; Outbrain Prepare for IPO

In today's ExchangeWire news digest: the EU Commission confirm that they are examining Google's decision to deprecate third-party cookies as…

4 years ago

Lotame Panorama ID Gains Support From Leading Data Partners, Enabling Expanded Data Collection Across the Open Web

Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, today…

4 years ago

Zeotap Builds Momentum as Marketing Industry Shifts Away from Cookies

Zeotap, the Customer Intelligence Platform (CIP), has reported 126% ARR growth in 2020 among its latest milestones in growth. Building…

4 years ago

Use of First-Party Identifiers Shows Significant Lift in eCPMs According to Findings from Magnite and Adform

Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform, today announced it has been working with Adform, the only independent…

4 years ago

ID5 and Smart Partner to Ensure Universal ID Capabilities in a Cookie-Less Environment

Smart, the independent ad tech platform, today announces their integration with ID5, the leading identity solution for digital advertising. ID5’s…

4 years ago

The Japan & APAC Cookieless Future: Q&A with Alfonso Asensio, Oracle

Following the detailed discussions at the recent MadTech Japan event, ExchangeWire speaks to Alfonso Asensio, Regional Director - Japan, Oracle…

4 years ago

User Privacy, Bigger Scale, Better Relevance? The Cookieless Future Looks Bright

In this article written exclusively for ExchangeWire, Ricardo Honing, global client lead at Dentsu, details how AI-powered contextual advertising solutions…

4 years ago

JustPremium and Future Plc Partner for Extensive Testing on Google’s Web Vitals Initiative

Future Plc, the global platform for specialist media, and programmatic rich media platform JustPremium have partnered for extensive testing on…

4 years ago

IDG adopts LiveRamp’s Authenticated Traffic Solution

IDG, the world’s leading media technology company, has selected LiveRamp® (NYSE: RAMP), the leading data connectivity platform, as its trusted…

5 years ago

Peer39 Unveils Contextual Data Marketplace, the First Cookie-free Data Marketplace

Peer39, the leading global provider of advanced contextual intelligence, today launched the Contextual Data Marketplace, a first-of-its-kind data Marketplace that…

5 years ago