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Contextual Archives - Page 6 of 21 - ExchangeWire.com

Contextual

Adform & Captify Forge Partnership to Create First End-to-End Contextual Activation Solution

Captify, the leading search intelligence platform for the open web, today (September 14th, 2023) announced a partnership with the global…

2 years ago

Channel Factory & Playground xyz Study Highlights the Power of Contextual-Driven Campaigns on YouTube

A newly-released study shows brand suitable and contextually-delivered advertising with Channel Factory delivers on average, 28% more attention than industry…

2 years ago

Scale and Addressability in CTV – They’re Happening, Thanks to Contextual-AI

In this exclusive byline, Wieger Holvoet, programmatic technical lead GAM team at Dentsu, outlines how applying contextual-AI can help marketers…

2 years ago

Equativ Partners with Nano Interactive to Deliver Industry Leading Intent Targeting Solution

Equativ, the global leading independent ad platform, has announced a key partnership with Nano Interactive, leaders in ID-free ad targeting…

2 years ago

Channel Factory Appoints Ad Tech Veteran Bill Schild as General Manager, Americas

Channel Factory, the global brand suitability and contextual advertising platform, has appointed Bill Schild as GM, the Americas. Bringing with…

2 years ago

Verve Group’s Moments.AI Now Available in Match2One Platform

Verve Group today (July 26th, 2023) announces that Match2One – its easy-to-use self-service advertising platform for businesses within e-commerce, financial…

2 years ago

Nano Interactive Launches Intent Personas – World-First Demographic Targeting Without Using Personal Data

Nano Interactive, leaders in ID-free ad targeting solutions, today (July 4th, 2023) announces the launch of Intent Personas, a more…

2 years ago

ExchangeWire Analysis: The ATS London 2023 Lowdown

For the first time at ATS London 2023, we asked the diverse audience of brands, agencies, publishers, and technology suppliers,…

2 years ago

ATS London 2023: A Closer Look At Some Standout Moments

On June 13th and 14th, ATS London made a welcome return to Central Hall Westminster. Over 650 delegates enjoyed two…

2 years ago

As the Industry Evolves, so Does the Value of Contextual Targeting

Ahead of this year's ATS London, Bill Swanson, SVP of EMEA at Connatix analyses how the value of contextual targeting…

2 years ago