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Context Archives - Page 8 of 8 - ExchangeWire.com

Context

The Ozone Project Selects ADmantX to Power the Contextual Classification of its Content

ADmantX, a leading data provider of natural language processing (NLP) cognitive semantic-based solutions, today announces a partnership with The Ozone…

6 years ago

Silver Screen, Silver Lining: What the Wider Ad Industry Can Learn From the Cinema Experience

Serving effective ads which simultaneously enhance viewer experience is a perennial goal of the advertising industry, however in tough times…

6 years ago

Mobile Ad Fraud Cost USD$2.3bn (£1.89bn) in H1 2019; Sizmek Finalises Peer39 Sale

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Why Brands Should Use Context to Drive Shared Experiences & Deepen Influence

With so much content swallowing the internet, and the increasing fragmentation of media, getting a brand message across is becoming…

7 years ago

Why Apple Will Be the Number 4 Ad Platform in 2 Years

When Apple's Tim Cook took such a public swipe at the way Google and Facebook use personal data to generate…

7 years ago