In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
Illuma Technology, an independent contextual AI specialist in London, has developed an audience expansion technology called Peer Group Targeting®, which…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
British Gas, working with nucleus, has become the first advertiser to utilise a new personalised video platform from A Million…
Through all the uncertainty caused by the necessary pivot towards a fully privacy-compliant ecosystem, one thing is becoming clear: contextual…
GDPR was announced in April 2016, with The Economist subsequently reporting that data is set to become more valuable than…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
What does “park” mean? Is it a verb or a noun? Is a “crane” construction equipment? Or is it a…
In this exclusive article for ExchangeWire, Peter Mason (pictured below), co-founder of Illuma Technology, argues that change is long overdue…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…