Channel Factory, a global technology and data platform that maximises performance efficiency and brand suitability on YouTube, today announced that…
In today's EchangeWire news digest: Pixalate report reveals how Coronavirus has impacted mobile ad spend; new software WorldGaze promises to…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the world. In this edition:…
Illuma Technology, an independent contextual AI specialist in London, has been shown to significantly outperform industry benchmarks in areas including…
GumGum, Inc., an artificial intelligence company specialising in solutions for advertising and media, today released new neuroscientific research findings that…
OnAudience.com has announced the release of brand taxonomy. It includes over 270 high-quality brand segments divided into categories, such as…
In this exclusive article for ExchangeWire, Mattias Spetz (pictured below), MD EMEA of Channel Factory, proposes that public opinion on…
Measuring business outcomes, the rise of contextual targeting in a cookie-less world, harnessing the explosion in OTT/CTV dictate APAC marketers'…
As we enter 2020, ExchangeWire speaks to Reprise to discuss their predictions for the digital landscape for the year ahead.…
As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions…