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Content Archives - ExchangeWire.com

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The Stack: A Big Week for Google

This week, Google dominated headlines with bold moves across content, advertising, and AI, while lawmakers and regulators intensified their efforts…

2 months ago

Digest: Google Broadens Content and Advertising Arsenal; TikTok Faces Regulatory Heat While Eyeing US Ban Reprieve

In today’s Digest, we discuss Google broadening its content and advertising arsenal, TikTok facing regulatory heat while eyeing political reprieve,…

2 months ago

DoubleVerify Partners with IWF to Drive Greater Ad Ecosystem Safety

DoubleVerify, the leading software platform for digital media measurement, data, and analytics, today (April 24th, 2025) announced it is deepening…

3 months ago

Video Content Enhances Ad Effectiveness in CTV OOH

The use of content-rich video on CTV OOH (connected TV out-of-home) screens across venues deepens viewer engagement and creates a…

3 months ago

Seedtag Launches AI Intention Models to Unlock Real-Time User Intent

Seedtag, the global contextual advertising company, has today (April 2nd, 2025) announced the launch of its AI Intention Models, a…

4 months ago

Digest: UK Cracks Down on Online Content; Reddit Allows Users to Block Specific Advertisers

Today, we look at the UK beginning enforcement of the new regulations under the Online Safety Act, Reddit introducing a…

4 months ago

“The theft of publisher content is a real challenge”: Interview with Justine Roberts, Mumsnet

We chat with Justine Roberts CBE, CEO and founder of Mumsnet, to discuss the responsibility of independent publishers, aligning mission…

9 months ago

Seedtag’s Seraphina Davey on How Premium Content Providers Can Continue to Thrive in a Privacy-first World

In this Q&A, we chat with Seraphina Davey, global senior vice president of Publisher Partnerships at Seedtag, to discuss the…

9 months ago

MGID Launches MGID+ Product Solution for Premium Publishers

Global advertising platform MGID announces the launch of MGID+, an all-in-one solution for premium publishers looking for solutions beyond monetisation…

10 months ago

Teads Unveils Creative Consortium Built to Incubate Innovation to Bolster Results for Advertisers

Teads, the global media platform, today (June 14th, 2024) announced the formation of a Creative Consortium, a suite of new…

1 year ago