In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…
In-housing is a trend that has been on the rise as programmatic has matured, with the IAB recently suggesting that…
ExchangeWire have invited hundreds of thought leaders to share their thoughts on what next year will hold, across a range of topics.…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: New Funding for…
In the build up to ATS Paris, ExchangeWire speaks to Julien Gardes, vice president southern Europe, Adform, to get his…
The service layer is a complicated space right now. Holding groups, consultancies, and vendors are all fighting to work directly…
Wayne Blodwell (pictured below), founder and CEO of The Programmatic Advisory, speaks with ExchangeWire about the service layer, the changing…
Consultancies have been busy acquiring creative agencies and leveraging their existing end-to-end relationship with clients to build market share in…