PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, today (July 25th, 2023) announced Convert, a…
InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, released new insights from its…
Touted as digital advertising’s “third wave”, retail media has emerged as one of the hottest topics in ad tech. Although…
Ciaran O'Kane is back at his sketchpad, and this week he's focussing on how the retail media market could develop…
In this week's MadTech Sketch, Ciarán O'Kane outlines the complexity of the Commerce Media ad ecosystem and gives an overview of…
As 2022 fades into the great rearview mirror of history, the gaze of the media industry is set on the…
PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, announced findings from a new report…
Magnite, the world’s largest independent omnichannel sell-side advertising platform, and Criteo, the commerce media company announced a preferred relationship that…
Retail media is a ten-year-in-the-making ad market. It has taken the rise of e-commerce, shifting trade budgets, and the explosive…
Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, has unveiled its 2022 Customer Experience Imperatives. The executive guide…