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Branding Archives - Page 30 of 32 - ExchangeWire.com

Branding

Why Taking Control Of Data Collection Can Ensure Your Business Complies With Evolving Privacy Requirements

The EU e-Privacy directive highlights the need for site owners to take control of how data is collected and handled…

14 years ago

EMEA Round-Up: Adobe Partners with Evidon for Privacy Solutions; Spree7 Appoints Oliver Busch

Adobe Partners with Evidon for Privacy Solutions Evidon announced this week their new partnership with Adobe. The integration will enable…

14 years ago

Erich Wasserman Discusses The Kepler Agency Spin Off, What It Means For MediaMath's Core Tech Business And How It Helps Clients

MediaMath announced it was spinning out its US service business into a new agency so it can focus on its…

14 years ago

Gustav Von Sydow, CEO & Co-Founder, Burt, Discusses The Company's Brand Analytics Tool As Well As Trends In The Scandinavian Display Market

Gustav Von Sydow, CEO & Co-Founder, Burt, discusses the company's brand analytics tool as well as trends in the Scandinavian…

14 years ago

The PostView: What Role Should Digital Display Play In The Marketing Mix & How Can It Pull Its Weight For Advertisers?

The PostView is a new column written by senior execs working in the European online advertising industry. Every advertiser, vendor,…

14 years ago

Euro Round-Up: StikeAd Partners uKnow For Better Mobile Targeting; Adfonic Launches Video Ad Format; Nielsen Report Says Trust In "Earned Advertising" Grows

StrikeAd partners with uKnow to increase ad engagement and offer mobile brand safety StrikeAd last week announced a partnership with…

14 years ago

The PostView: Why The vGRP Might Not Be The Silver Bullet For Display's Metric Problem

The PostView is a new column written by senior execs working in the European online advertising industry. It is fair…

14 years ago

Jason Bigler Discusses Google's Bespoke Approach In Europe, The Cross-Channel Opportunity And How We Get To $200 Billion In Display

Jason Bigler is Director, Product Management at Google and is the point man for all of the company's display products…

14 years ago

Edgar Baudin Discusses The Gamned Model, Real-Time Media Buying In France. The Generalist Versus Specialist Argument And The Sapin Law

Edgar Baudin is Co-Founder & Managing Director at Gamned. Here he discusses the Gamned offering, the state of the French…

14 years ago

Sorosh Tavakoli Discusses The Videoplaza Solution, The Recent Series B Fund Raise, And Trends In The Video Ad Market

Sorosh Tavakoli is the founder and CEO of Videoplaza. Here he discusses the recent the Videoplaza solution, the recent series…

14 years ago
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