Improve Digital interviewed some of our panelists and speakers during Tuesday's ATS London event at the BFI. *COMING SOON* Watch…
Last week TubeMogul released the first in a quarterly series focusing on real-time video advertising trends, TubeMogul finds real-time video…
Paul Frampton is Managing Director at MPG & Media Contacts. Here he discusses how his agency employs data-driven strategies to…
It's the biggest data-driven advertising event in Europe. It's the event that even has its own acronym. ATS London is…
In April 2012, TubeMogul commissioned Forrester Consulting to evaluate the brand marketing opportunity provided by RTB-enabled video and compare it…
Publicitas announced last month that it was looking to launch a premium exchange solution for pan-European publishers. Here Chris LeMay…
Franc Goebbels, Managing Director for Annalect in the Netherlands, chats with ExchangeWire on automated trading, the Dutch cookie law and…
Rhys McLachlan is Head of Corporate & Business Development (UK) Videology Group/TidalTV. Here he discusses the emergence of connected TV…
In an effort to aggregate premium supply across Europe, Publicitas launched a new pan-Euro sell-side initiative yesterday at its Digital…
Tesco is no longer a supermarket selling milk, bread and tins of beans. It is a media and data company.…