Zefr, the leading data company for brand suitability in video, today announced the release of the Brand Suitability Suite, software…
While brand safety and suitability have fast become the number one focus for brands advertising in today’s politically and economically…
Zefr, the leading data company for brand suitability in video, announce a strategic partnership with one of Japan's largest corporations,…
DoubleVerify ("DV"), a leading software platform for digital media measurement, data and analytics, has announced an expanded brand safety and…
A majority of consumers are highly influenced by a brand’s purpose and impacts consumers’ buying decisions and feelings about products,…
For the first time, marketers can have 100% confidence in where their video ads are being safely placed thanks to…
With projected spend of almost USD$17bn (£12.2bn / JP¥1.82tn) in 2021, digital advertising is big business in Japan. Like any…
Zefr, the leading contextual data platform for brands and agencies, has partnered with YouTube to provide a Brand Safety &…