Brand Suitability

NumberEight Partners with Barometer to Empower Data-Driven Podcast Advertising

In a significant move to revolutionise podcast discovery, NumberEight, the trailblazing ID-less data platform, alongside Barometer, a leader in brand…

6 months ago

DoubleVerify Strengthens Media Quality Authentication on Snap with Brand Safety & Suitability Measurement

DoubleVerify, the leading software platform for digital media measurement, data, and analytics, today (November 5th, 2024) announced an expanded integration…

6 months ago

Digest: Bountiful Cow launches tool for “brand unsafe” inventory

In today's ExchangeWire Digest: Bountiful Cow launches tool for “brand unsafe” inventory; Sky losses double to £224m; and IPG unifies…

7 months ago

DV Launches News Accelerator

DoubleVerify, the leading software platform for digital media measurement, data, and analytics, today (October 16th, 2024) announced the launch of…

7 months ago

Zefr + TikTok Pilot Video Exclusion Controls & Expand Brand Suitability Placement Availability

Zefr, a global leader in brand suitability and content measurement, announced the expansion of its independent brand safety and suitability measurement…

7 months ago

Netmums Partners with Mantis to Deliver Brand Safety & Hyper-Targeted Contextual Solution

Netmums, the trusted parenting community that supports millions of families across the UK, has announced a strategic partnership with Mantis,…

7 months ago

Zefr Announces Brand Safety & Suitability Measurement Capability for its Misinformation Category on YouTube

Zefr, a global leader in brand suitability targeting and measurement, has announced the expansion of its AI-Powered Brand Safety and…

8 months ago

Netflix Tightens Ad Tech Ties; Blocklists Cut Advertisers off from Olympics and Euros Coverage; Channel 4’s Social Streaming Sees Staggering Growth

On today’s news digest: Netflix Tightens Ad Tech Ties; Blocklists Cut Advertisers off from Olympics and Euros Coverage; Channel 4’s…

9 months ago

Taboola Integrates DoubleVerify’s Authentic Marketplace Solution

Taboola, a global leader in powering recommendations for the open web, today (August 6th, 2024) announced its adoption of DV…

9 months ago

New research by DoubleVerify indicates UK is underperforming in Brand Suitability

DoubleVerify ("DV"), the leading software platform for digital media measurement, data, and analytics, has revealed findings from its eighth annual…

10 months ago