In today's ExchangeWire news digest: Chinese streaming ecommerce platform Kuaishou files an IPO; Univision acquires VIX, with plans to merge…
Integral Ad Science (IAS), the global leader in digital ad verification, today released a new research study, The Congruence Effect.…
Peer39, the leading global provider of semantic intelligence, today launched its brand suitability controls, giving brands and agencies the ability…
Auch in Deutschland und Europa gewinnt das Thema Brand Safety für die Werbebranche immer weiter an Bedeutung. Insbesondere bei Online-Kampagnen…
Brand safety has become a top priority for advertisers globally. Especially in the age of digital and programmatic advertising, brands…
VDX.tv has achieved Gold Standard 2.0 certification from IAB UK after demonstrating its compliance with rigorous fraud and brand safety…
Programmatic advertising is seeing a drastic shift. Scale and efficiency in targeting have resulted in a boom over the past…
2020 has been a tumultuous year that has brought the shortcomings of many of the 21st century's diverse systems into…
In today’s ExchangeWire news digest: DoubleVerify raises USD$350m (£269m) ahead of potential IPO; Apple sued by French advertising trade groups…
Zefr, the leading contextual data platform for brands and agencies, has partnered with YouTube to provide a Brand Safety and…