Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/co-authors-plus/php/integrations/amp.php on line 10

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 13

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 14
Brand Safety Archives - ExchangeWire.com

Brand Safety

Zefr Announces Launch of Pre-Screen Brand Safety Solution for Google’s Search Partner Network (SPN)

Zefr, a global leader in brand suitability technology for social platforms, announced today the launch of its new Pre-Screen Exclusion…

9 months ago

MGID Partners with IAS to Strengthen Third-Party Measurement & Optimisation

MGID, the global advertising platform, announces its new partnership with Integral Ad Science (IAS), a leading global media measurement and…

10 months ago

Mantis Announces New Attention Metrics Tool to Enhance Campaign  Performance

Mantis, a leading provider of contextual advertising solutions with built-in brand safety and suitability, announced the launch of Mantis  Attention, powered…

10 months ago

DoubleVerify Expands Its AI-Powered Brand Safety & Suitability Offering for TikTok to Include Pre-Bid Video Controls

DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the launch of pre-bid video exclusion lists…

10 months ago

Brand Safety in the AI Age

In the first of an article series examining key findings in the most-recent edition of the ExchangeWire Media Pulse, research…

10 months ago

Clinch Earns Trustworthy Accountability Group (TAG) ‘Certified Against Malware’ (CAM) Certification

Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, today (March 19th, 2025) announced it…

11 months ago

Taboola Reaches 10 Years in Serving Advertising on Microsoft Properties

Taboola, a global leader in delivering performance at scale for advertisers, today (March 18th, 2025) announced it has reached a…

11 months ago

Digest: The Guardian Introduces Consent or Pay Model; Meta’s Community Notes to Begin

Today, we look at The Guardian’s new consent or pay model, community notes commencing tomorrow on Meta’s platforms, and a…

11 months ago

Adalytics Investigation Exemplifies Kargo’s Commitment to Transparency

The latest Adalytics report has sent shockwaves through the advertising industry, revealing alarming instances of brands unknowingly having their ads…

11 months ago

Agencies Blocking Over Half of the Oscars’ Content Due to Outdated Keyword Blocklists

Mantis, a leading brand safety, suitability, and contextual advertising solutions provider for publishers and advertisers, revealed that agencies using traditional…

11 months ago