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attribution Archives - Page 22 of 23 - ExchangeWire.com

attribution

IgnitionOne Acquires Leading European Ad Exchange, Adjug, As It Looks To Offer Multi-Platform Solution Across Europe

IgnitionOne, a global market solutions provider, has acquired leading European ad exchange, Adjug, for an undisclosed sum. The two will…

14 years ago

Nathan Woodman, COO at Adnetik, Confirmed To Speak At ATS London On September 20

Nathan Woodman, COO of leading audience-buying specialist, Adnetik, has been confirmed to speak at ATS London on Tuesday, September 20.…

14 years ago

Sam Watts Discusses Pathfinder, SMG’s In-House Attribution Modelling Tool

Sam Watts is Associate Director, Data & Analytics at Starcom MediaVest. Here Watts discusses Pathfinder, SMG's in-house attribution modelling tool,…

14 years ago

Ciaran McConaghy, Group Head of Data & Analytics, Havas Digital, And Gustav Von Sydow, Burt CEO, Added To ATS London Attribution & Measurement Panel

With ATS London just two months away, we are releasing some detail around the panels and attendees for the full…

14 years ago

Gustav Von Sydow, Burt CEO, Discusses The Company's Recent Fund Raise, Product Development And How It Is Differentiating From Similar Offerings On The European Market

Gustav Von Sydow is the Co-Founder and CEO of Burt, a Swedish-based company specialising in analytics products for display advertising.…

14 years ago

Zoopla's Jamie Jaggard Discusses Real-Time Buying, Attribution Modelling And The Post-View Impression Window

The marketers' strategy around display continues to evolve as they move into the automated channel. Here Jamie Jaggard, Head of…

14 years ago

The Ad Trading Summit London Returns In Spectacular Style On September 20

It'll be twelve months in September since ExchangeWire did its first event in the Paramount. The inaugural half-day was attended…

14 years ago

Paul Cook, Tagman CEO, Discusses The Recent Forrester Report On Tag Management And How TagMan Addresses The Requirements For A TMS

Forrester recently released its white paper on tag management, "How Tag Management Improves Web Intellegence". Here Paul Cook, CEO and…

14 years ago