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Attention Archives - Page 3 of 19 - ExchangeWire.com

Attention

GumGum Introduces The GumGum Platform™ & Mindset Graph™, Ushering in a New Era of Digital Advertising

GumGum, the contextual-first technology leader transforming digital advertising, announced the launch of the GumGum Platform, a flagship solution that unifies…

7 months ago

September Swing Sees Trump Ad Campaigns Attract More Attention & Positivity Than Presidential Rival Harris

Ads supporting Donald Trump’s Presidential bid are currently attracting more attention and more intense positive emotions than those supporting Kamala…

8 months ago

Trump Border Ad Generates Most Intense Emotional Reaction of US Election so Far

An ad from Donald Trump’s campaign team criticising Presidential rival Kamala Harris for her immigration policies and her approach to…

8 months ago

ShowHeroes Scores Big for Electric Car Giant BYD at UEFA EURO 2024

ShowHeroes – a global leader in digital video, offering content, technology, and sustainable advertising solutions – brought it home for…

8 months ago

Link Between Attention & Drivers of Brand Outcomes Revealed in New Research

Today, (September 17th, 2024) Havas Media Network shares new research on the relationship between predicted attention and brand metrics in…

8 months ago

Seedtag Achieves 164% Increase in Advertising Performance with Dynamic Placement Optimisation

Dynamic Placement Optimisation (DPO) from Seedtag, the global contextual advertising company, delivers a remarkable 164% increase in attention compared to…

8 months ago

Onetag & Adelaide Introduce Attention-Based Programmatic Media Planning & Activation

Onetag, the AI-powered smart curation platform for high media quality and better performance, today (September 17th, 2024) announces a partnership…

8 months ago

Adnami Launches ‘Sonar’ to Simplify Attention Measurement in Digital Advertising

Adnami, a leading provider of attention-first ad tech solutions, is proud to announce the launch of Sonar; its cutting-edge attention…

8 months ago

Adelaide Secures $1.4m (£1.079m) Seed Expansion Led by Aperiam Ventures to Advance Attention Measurement & Activation

Adelaide, the leader in attention-based media quality measurement, has secured an additional $1.4m (£1.079m)in a seed-extension round led by Aperiam…

9 months ago

Amplified Intelligence & Spotify Collaborate to Measure Consumer Attention Across Advertising

Amplified Intelligence, the most trusted source for accurate attention measurement, and Spotify, have today (August 6th, 2024) shared findings from…

9 months ago