Seedtag, the leading contextual advertising company, is strengthening its competitive positioning in the US by partnering with attention measurement provider,…
In this exclusive article written for ExchangeWire following ATS Singapore 2022, John McNerney, senior director of platforms APAC, Yahoo, details…
Purpose-led ad platform Good-Loop today (October 27th, 2022) launched a new CTV ad format that rewards viewers’ attention and time…
Teads, the global media platform, today (October 19th, 2022) announced its partnership with The Kraft Heinz Company (KHC) and dentsu…
Verve Group, an advertising technology ecosystem and a part of Media Games Invest, today (October 13th, 2022) announced that it…
The world’s most advanced in-game advertising platform Anzu.io, and Lumen Research, an attention technology company, have today (October 6th, 2022)…
In today's ExchangeWire news digest: TikTok could be fined up to £27m after investigation finds they may have breached data…
TVision, the company measuring every second of TV and CTV viewer engagement, and Lumen Research, a leading attention measurement company,…
Lumen Research, a pioneering attention measurement agency, has teamed up with Digital Turbine, the end-to-end mobile growth and monetisation platform…
The world’s only truly omnichannel attention measurement company Amplified Intelligence is expanding its product team. The Australian-based company – a…