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Southeast Asia Archives - Page 4 of 6 - ExchangeWire.com

Southeast Asia

Mobile Marketers Targeting High-Growth Vietnam Must Think Rural

Vietnamese consumers spend more than half of their time online on mobile phones, offering significant potential for mobile marketing, but…

7 years ago

Malaysia Tops SEA for Ad Safety & Viewability; IAB Singapore Preaches 10 Programmatic Commandments

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

Index to Assess AU Ad Sentiments; Mobile to Outpace TV in China

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

Print Ads on Decline in APAC; Retail to Drive HK Digital Ad Spend

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

Isobar Unveils Commerce Practice in India; Times Publishing Goes Digital via SPH Magazines

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

SEA Clocks 250% Climb in Mobile Video Ads; AU Newspaper Readership Grows Cross-Platform

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

APAC Consumers See More Ads Across Platforms; Bangladesh & Myanmar Amongst Fastest-Growing Ad Markets

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

China Online Video Ads Hit £1.36bn; APAC Consumers Will Recommend Charitable Brands

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

AU Publishers to Set Up Audience Data Co-Op; AdParlor APAC Offers Online-Offline Facebook Tracking

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Oath Eyes APAC As Growth Engine, Touting Transparency As Differentiator

Born out of the merger between AOL and Yahoo, Oath is now looking to reach two billion users by 2020…

8 years ago