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Singapore Archives - Page 19 of 20 - ExchangeWire.com

Singapore

Why ExchangeWire is Boosting its APAC Focus

Asia Pacific (APAC) is widely recognised as the world's fastest-growing advertising market, and ExchangeWire has appointed Eileen Yu as regional…

11 years ago

TubeMogul: South East Asia sees Double-Digit Growth

Wendy Hogan, ExchangeWire, contributing editor, APAC, speaks with TubeMogul's South East Asia chief, to examine how publishers in the region…

11 years ago

Understanding the Value of Industry Bodies – A Perspective from Asia

Wendy Hogan, ExchangeWire APAC contributing editor, and IAB Singapore, chairperson emeritus, outlines efforts in the region to help advance the…

11 years ago

APAC Brand Marketers Primed For Programmatic Drive

Trade magazine Campaign Asia-Pacific this week hosts the inaugural Marketing Innovation Summit, an event aimed specifically at educating brand marketers…

11 years ago

AdNear Raises $19m To Boost APAC Programmatic Sector

Singapore-based mobile advertising firm AdNear has raised $19m in series B funding, in a sign of the rapidly developing digital…

11 years ago

Agency Trading Desks – Focus on Risk, Not Price

Bharad Ramesh, chief analyst at media advisory firm eMVC (and ex-VivaKi and GroupM Asia veteran), asks the question: ‘How many…

11 years ago

Reinventing The Agency Model In The Big Data Era

In a two-part look at how the growing importance of ‘big data’ and the subsequent emergence of programmatic media-buying, ExchangeWire…

11 years ago

‘I have routinely heard clients say there is not enough print on this plan!’

Speaking with ExchangeWire from the recent ATS Singapore event, Matt Harty, Experian, general manager, audience solutions – one of Asia's…

11 years ago

Gearing A RTB Offering For The Asia Pacific Markets

Rob Webster, Crimtan, chief product officer, discusses some of the challenges for Western companies looking to crack the potentially lucrative…

11 years ago

Can The World’s Mobile Phone Market Be The Leader In Mobile Advertising?

Ahead of next week's ATS Singapore, Stuart Bartram, Rubicon Project managing director, APAC, asks some key questions facing the South…

11 years ago