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Singapore Archives - Page 11 of 20 - ExchangeWire.com

Singapore

ATS SG: Ad Tech Must Make Things Easier for Brands; Social Marketing Lab Planned for China

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

9 years ago

InMobi Fined for Secretly Tracking Location Data; China Sets New Laws for Paid Search

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

9 years ago

Indian Publisher to Invest £68.44m in Martech; Myanmar Establishes Ad Agencies Group

In this weekly segment, ExchangeWire sum up key industry updates on ad tech from around the Asia-Pacific region – and…

9 years ago

Facebook Urges APAC Marketers to Drop Cookies For People

Cookies can no longer measure results effectively or reach the right audience, and brands in Asia-Pacific need to work quickly…

9 years ago

Singapore Marketers Heavily Reliant On Print Ads; Machine Learning Can Improve Audience Targeting in Asia

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

9 years ago

APAC Marketers Lack Trust in Programmatic, Want Tangible Outcomes

There appears to be a lack of confidence that programmatic will deliver on its promise; and marketers in Asia-Pacific want…

9 years ago

APAC Tops Global Mobile Adblockers; Japan Publisher Co-Op Kicks Off With Three

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

9 years ago

Programmatic Not Push-Button Automation, Humans Still Needed

It may be widely touted to bring about improved efficiencies with automation, but programmatic does not mean machines should completely…

9 years ago

China’s Programmatic Buying Small But Growing; Most Agree AU Digital Ad Trading Should Be More Transparent

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

9 years ago

Singapore Startup Wants to Solve Marketing Challenges with AI

Founded in May 2014, K Wizdom is hoping its integrated ad+platform offering will allow brands to better manage different marketing…

9 years ago
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