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Japan Archives - Page 3 of 4 - ExchangeWire.com

Japan

Expanding on Brand Safety for an Evolving Digital World

With projected spend of almost USD$17bn (£12.2bn / JP¥1.82tn) in 2021, digital advertising is big business in Japan. Like any…

4 years ago

1plusX Raises USD $7.8m in First Closing of Series B Round Led by Swisscanto Invest

1plusX, the marketing intelligence platform today announces that it has secured USD $7.8m (£5.7m) in the first closing of its…

4 years ago

ExchangeWire Confirms Content Partnership with Dentsu’s CCI in Japan

ExchangeWire is delighted to announce a content partnership with CCI, one of the largest digital marketing companies in Japan. The…

5 years ago

Tencent Sets Eyes on Sogou; Mobile App and Gaming Ad Fraud Down

In today's ExchangeWire news digest: Tencent causes Sogou's stock prices to double after proposing to purchase its remaining shares; research…

5 years ago

Brand Expectations for China Are High According to New Research; Dentsu Signs Partnership with Imprint

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region –…

6 years ago

Merkle Unveils Dedicated Northern Hub in Edinburgh; Adjust Enters Partnership with Adways

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – and…

6 years ago

Singapore Publisher Merges Content Marketing Units to Create ‘Sweet’; Japanese Agency Spins Up Creative Unit

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

APAC Advertisers & Publishers Must Tweak Strategy for Mobile: Q&A with OpenX Co-Founder Jason Fairchild

Marketers and publishers need to better arm themselves to tap opportunities from the growing adoption of mobile in Asia-Pacific, or…

7 years ago

Malaysia Tops SEA for Ad Safety & Viewability; IAB Singapore Preaches 10 Programmatic Commandments

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago

SPH Looks to Digital as 1H 2018 Falls Flat; M&C Saatchi Acquires India Creative Agency

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

7 years ago