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China Archives - Page 25 of 25 - ExchangeWire.com

China

China Ad Trade: iPinYou Gives the Buy Side Overview of Chinese Data-Driven Ad Market

With the Chinese display market now worth around 30 billion YUAN, most senior Chinese ad execs believe that programmatic buying…

13 years ago

Chinese Online Advertising Market Grows 46.8% In 2012; Market Now Worth Over 75 Billion Yuan

China online advertising revenue reached 75.31 billion Yuan in 2012 and entered into a period of steady growth. According to…

13 years ago

APAC Round-Up: MediaMath Enters Australian Market; Rise of Weibo in APAC Region; Effective Measure Moves Into Emerging Asia

MediaMath Makes In-Roads Down Under MediaMath, a leading DSP, announced last week that it has expanded into Australia via a…

13 years ago

Yi Shi CEO & Founder, Avazu Inc, Talks About The Company’s Private Exchange Business And DSP Solution

Mr. Yi Shi who is both CEO & Founder of Avazu Inc on Avazu’s offering as a display advertising company,…

14 years ago

Phang Chee Leong, CEO Innity, On Its Recent Partnership With China’s adSage, Seamless Search & Display Integration & Further Expansion in APAC

Phang Chee Leong, Innity’s CEO, talks about their recent partnership with adSage – China’s leading player in the SEM space.…

14 years ago

Kevin Huang, CEO Pixel Group, Discusses Brand Advertisers, Branded Entertainment And Mobile & Video As Key Growth Areas In APAC

Kevin Huang is CEO of Pixel Group. Here Huang gives some insight into Pixel Group's premium website rep business and…

14 years ago

Jordan Khoo Regional Director, APAC, MediaMind On The DG Acquisition, Optimising TV Ad Spend & Data Driven Display In APAC

Jordan Khoo, MediaMind’s Regional Director for APAC, discusses how DG and MediaMind bring the ability to traffic online and TV…

14 years ago

Kate Clough, MRM Worldwide Regional Media Director APAC, On Media Buying In APAC And The Chinese Display Market

Kate Clough is Regional Media Director, APAC at MRM Worldwide. Here in an interview with ExchangeWire APAC, Clough gives an…

14 years ago
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