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China Archives - Page 13 of 25 - ExchangeWire.com

China

APAC Marketers Look to Machine Learning; Alibaba to Grab 11.3% of Global Mobile Ads

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

TV Ads Have Diminishing Influence in AU; China Video Ads Climb to £966m in 1Q2017

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

China Ad Tech Players Don’t Always Respect Boundaries; Singapore Media Giants to Build Programmatic Marketplace

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

SEA Viewability Close to US Standards; Taptica Acquires Japan Mobile Ad Platform

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Agency Role Remains Relevant in APAC; AU OOH Revenue Climbs 7% in 2Q2017

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

IAB AU Releases Ad Effectiveness Glossary; Whitepaper Looks at China’s Programmatic Video Market

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

The Rise of the Ecommerce Shopping Holiday in China

Over the last 7 years, Chinese ecommerce giant Alibaba led a change to overall ecommerce consumer behaviour in China by…

8 years ago

Ad-block Use Bottoming Out in AU; Dentsu Taps Tencent Data to Aid Marketers

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

APAC Leads Global Ad Spend Growth; Digital to Consume Largest Share of APAC Ad Budget

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Online Ad Spend to Hit £29.4bn in Key Asian Markets; APAC Sees Highest Growth in Mobile Ad Spend

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago
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