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China Archives - Page 11 of 25 - ExchangeWire.com

China

E-commerce Fuels China Online Ads; Amazon to Drive AU Retail Ad Spend

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

AU Publishers to Set Up Audience Data Co-Op; AdParlor APAC Offers Online-Offline Facebook Tracking

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

China’s BAT Amongst Top Global Ad Revenue Contributors; News Corp AU Ditches Newspapers Audit in Metrics Change

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Marketers Need Mobile-First Strategy As APAC Heads to Devices; AU Brands Improve on Digital UX

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

China Programmatic Ads to Hit £4bn; Tencent Online Ads Grow 48%

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Reviewing China’s Singles’ Day 2017: It’s No Longer Just About Alibaba

Now in its ninth year, the annual Chinese online shopping festival Singles’ Day (11 November) is no longer just about…

8 years ago

Alibaba Touts ‘New Retail’ Engagement As Key to Singles Day Record Sales; Wavemaker Launches in 2 APAC Markets

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

AdAsia: Localising AI Engines Essential, But Can Take Months

Localisation is key to AdAsia Holdings' growth in Asia, but the ad-tech vendor says this requires training its artificial intelligence…

8 years ago

Alibaba to Grow Global Ad Share; AU Content Agency Acquires Retail Comms Specialist

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

In-App Targeting Vendor Won’t Need SDKs from APAC Marketers

Following its Tokyo launch early this year, Remerge is now looking to expand further into Asia with promises to offer…

8 years ago
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