Big publishers have generally been a bit slow to the mobile party, hence mobile has grown out in a distinct…
Nitin Chowdhary is Business Head & Vice President at PrecisionMatch (SVG Media). Here he discusses the roll out of SVG's…
Cindy Deng is MD APAC for Turn. Here she discusses Turn's recent launch in Hong Kong and the roll out…
Programmatic advertising has brought a wealth of new innovation. It has completely re-invigorated the display market, enabled search marketers to…
Jason Barnes is the Head of Commercial Development at News Limited. Here he discusses the Rubicon Project partnership, trends in…
There are signs that the data-driven ad market in APAC is gathering momentum. With a number of US vendors now…
Why is Xaxis rolling out its solution in the Chinese market? We have been planning our China launch for quite…
James Robertson, Founder & Senior VP Market Development at Effective Measure International. Here he gives some insight into adoption of…
Damian Scragg, Managing Director for Evidon UK discusses the ePrivacy Directive, what impact the European initiative will have on the…
Rocket Fuel, a next generation ad network, who recently discussed their big data infrastructure at ATS London, today announced it…