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APAC Archives - Page 46 of 156 - ExchangeWire.com

APAC

India Ad Spend to Climb 13%; GroupM Buys India Digital Creative Agency

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

Eyeota Taps Machine Learning & AI to Understand APAC Audience Behaviour

Having recently secured USD$12.5m (£9.02m) in Series B funding, Eyeota will be looking to develop data sources around specific verticals…

8 years ago

SEA Clocks 250% Climb in Mobile Video Ads; AU Newspaper Readership Grows Cross-Platform

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

‘APAC Telcos Sitting on Valuable Audience Data’ Q&A with Soumita Roy Choudhury, Asia-Pacific Head, Mobilewalla

Telcos hold a wealth of high-quality data that can not only help mobile marketers better understand their audience, but also…

8 years ago

BAT Influence Stifling Ad Tech Competition in China; AU TV Ads Hit £1.24bn

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

China’s BAT Amongst Five Platforms to Grab Ad Spend Growth; More AU Consumers Tuning into Radio

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

APAC Consumers See More Ads Across Platforms; Bangladesh & Myanmar Amongst Fastest-Growing Ad Markets

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

IAB AU Calls for Structure, Simplicity & Transparency

With 2017 a turbulent year for Australia's digital advertising market, plagued by brand safety and ad fraud concerns, industry players…

8 years ago

APAC Ad Spend to Climb 4.2% in 2018; AU Agency Ad Bookings Hit £4.1bn

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

8 years ago

3 Technologies Key to APAC Brand Safety

As concerns over brand safety and securing returns on digital investment continue to persist, it will be important for the…

8 years ago