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Analytics Archives - Page 9 of 44 - ExchangeWire.com

Analytics

Mobile-First DSP Smadex Launches Platform Update

Smadex, the mobile-first DSP specialised in programmatic mobile app user acquisition, business unit of Entravision (NYSE: EVC), announced the launch…

5 years ago

Lotame Launches Panorama, Data Enrichment Solutions for Marketers, Agencies & Publishers — No Cookies Required

Lotame, the world’s leading unstacked data solutions company, today (18th May) announced the launch of Lotame Panorama, a suite of…

5 years ago

Affinio Announces Strategic AI Partnership with Snowflake

Affinio, an augmented analytics company with the mission to democratise data science across all enterprises, has today [4 May 2020]…

5 years ago

Safari Blocks Third-Party Cookies; Contextual Ads “More Engaging”

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region. In this…

5 years ago

DoubleVerify Launches Authentic Performance

DoubleVerify ("DV"), a leading software platform for digital media measurement, data and analytics, has announced the launch of Authentic Performance,…

6 years ago

DoubleVerify Acquires Ad-Juster; Rubicon Project Announces LiveRamp Integration

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

InfoSum Launches First-Party Data Platform; Smart Expands to UK Market

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Adjust to Expand APAC Presence with USD$227m (£184m) Investment; MiQ Announces New Analytics Solutions

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region –…

6 years ago

How Augmented Analytics Can Give Marketers a Helping Hand

In this article for ExchangeWire, Andreas Glänzer (pictured below), CCO of Adverity, discusses how augmented analytics platforms can be used…

6 years ago

DoubleVerify Taps Industry Veteran Tanzil Bukhari to Lead Revenue Growth Across Europe

DoubleVerify ("DV"), a leading independent provider of digital media measurement software and analytics, today announced the appointment of Tanzil Bukhari…

6 years ago