ArcSpan Technologies, the innovative publisher audience data monetisation company, announced today (April 4th, 2024) the release of AMS “Identifier Audit”…
The world of audio ads is evolving fast, turbo-charged by programmatic tech. We're breaking down the latest trends, the journey…
Digital analytics and data activation vendor Piwik PRO aims to further enhance its growth trajectory by extending top management for…
Snack Media, a leading digital publishing company in sports and entertainment, proudly announces the strengthening of its partnership with Pubstack,…
This analysis examines the eAPM data from the Adnami Attention Score to find and develop insights specifically geared towards publishers.…
DoubleVerify (“DV”), a leading software platform for digital media measurement, data, and analytics, today (December 7th, 2023) released its state…
Expandi Group, the largest EMEA B2B Martech and Ad tech provider, today (December 7th, 2023) unveiled the latest release of…
Traditional analytics methodologies of evaluating campaigns are fast becoming obsolete. The human eye - scanning Excel sheets that rank best…
In the first half of 2023, Piwik PRO, a privacy-focused analytics vendor, grew its revenue by 34% and increased the…
MGID, the global advertising platform, today (September 26th, 2023) announced its strategic partnership with Pixalate, the market-leading ad fraud protection,…