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• The Stack: Streaming TV On a Roll?

  1 year ago News

  

  This week on The Stack: TV developments; today's MadTech Daily A busy week in TV this week, 100 years (plus one month) since John Logie Baird first televised ventriloquist dummies to Selfridges shoppers. Joint industry currency (JIC) Barb announced that it [...]

• What Will Define the Future of Publishing?

  1 year ago News

  

  How can the publishing industry overcome the myriad challenges it faces? Writer Avya Chaudhary takes a look... AI, big tech and social media are battering publishers from all sides. With walled gardens, the open web, and programmatic solutions gaining ground, will [...]

• Taboola Expands Beyond Native Ads with Realize

  1 year ago News

  

  Taboola, a global leader in delivering performance at scale for advertisers, today (February 26th, 2025) announced a new focus beyond native advertising and a powerful new technology platform called Realize.  Taboola has pioneered native advertising for more than a decade, driving [...]

• Digest: Chaos in AI

  1 year ago News

  

  In today’s ExchangeWire Digest: AI chaos. Specifically, creative industries fight back against UK AI plans; Meta and X approve extremist AI ads; and Chegg sues Google over AI search tool. Creative industries fight back against UK AI plans Thousands of UK creative [...]

• Netflix Expands EMEA Programmatic Offering; Trump Considers Digital Service Tax Tariffs

  1 year ago News

  

  In today’s ExchangeWire Digest: Netflix expands EMEA programmatic offering; Donald Trump considers tariffs to counter digital service taxes; and Meta employees discussed using copyrighted works to train AI models. Netflix Expands EMEA Programmatic Offering Netflix has expanded its programmatic offering within the [...]

• Channel 4 to Simplify Ad Buying Platform; Guardian Media Group Partners with OpenAI; TikTok Shop Sales Increase 153% 

  1 year ago News

  

  News in brief: Channel 4 to Simplify Ad Buying Platform; Guardian Media Group Partners with OpenAI; TikTok Shop's US Sales Increased 153% in January Channel 4 to Simplify Ad Buying Platform  This year, Channel 4 will be simplifying its ad buying platform and [...]

• OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores; UK Gov Partners with Anthropic AI 

  1 year ago News

  

  News in brief: OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores; UK Gov Partners with Anthropic AI  OOH Revenue Grows 7.7% Out of home (OOH) revenue for 2024 saw growth of 7.7% year-on-year, achieving its highest ever [...]

• YouTube Drives Channel 4 Social Viewing Figures; Half of Business Leaders See Marketing as a Cost-Centre; Adobe Releases AI Video Tool to Rival OpenAI  

  1 year ago News

  

  News in brief: YouTube Drives Channel 4 Social Viewing Figures; Half of Business Leaders See Marketing as a Cost-Centre; Adobe Releases AI Video Tool to Rival OpenAI   YouTube Drives Channel 4 Social Viewing Figures Channel 4 amassed more than 2.3 billion views [...]

• YouTube TV Viewership Exceeds Mobile; Kevel to Acquire Nexta; UK and US Refuse to Sign Declaration for Inclusive and Sustainable AI  

  1 year ago News

  

  News in brief: YouTube TV Viewership Exceeds Mobile; Kevel to Acquire Nexta; UK and US Refuse to Sign Declaration for Inclusive and Sustainable AI   YouTube TV Viewership Exceeds Mobile for First Time  TV has surpassed mobile and is now the primary device [...]

• Kevel Announces Acquisition of Nexta

  1 year ago News

  

  Kevel, the leading provider of API-based retail media ad serving technology, has announced the acquisition of Nexta, an automated advertising self-serve platform. The acquisition illustrates Kevel’s commitment to redefining the retail media landscape with an all-encompassing solution to arm retailers [...]

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